There are no 'Problem Families '
- macresearchandcons
- Feb 27
- 3 min read
Updated: Feb 27
Partners in Care: There Are No "Problem Families"
Good care is good care. It doesn't matter who you're providing it to — the principles remain the same. At its heart, care is about connection, relationships, and partnership working. When we get those right, everything else follows.
I recently worked with a provider who described certain families as "problem families." They were exasperated, worn down, and struggling with what they saw as constant complaints, unreasonable expectations, and difficult conversations. I understood their frustration — but I also knew we needed to completely reframe the narrative.
Because here's the thing: there are no problem families. There are families who are frightened. Families who feel unheard. Families carrying guilt about a care decision that may have torn them apart. Families who are grieving a person who is still here but changed beyond recognition. When we label someone a "problem," we stop trying to understand them — and that's when care breaks down.
The Real Question
Instead of asking, "Why is this family so difficult?" we should be asking, "What is this family trying to tell us?" Behind every complaint is a concern. Behind every demand is a fear. Behind every angry phone call is someone who loves the person in your care and is terrified they're not okay.
When we shift from defence to curiosity, we unlock something powerful: trust.

Communication Strategies That Build Partnership From Day One
Getting this right doesn't happen by accident. It takes deliberate, proactive communication from the very first interaction. Here are strategies I'd encourage every provider to embed into practice:
Set the tone at the front door.
The first meeting with a family sets the foundation for everything that follows. Don't just gather information — share your values. Tell them what partnership looks like in your service. Ask them what matters most. Say the words: *We want to work alongside you."
Create a communication agreement.
Right at the start, agree how and when you'll communicate. Who is the main family contact? How often will updates happen? What's the best way to share concerns — and from both sides? When families know there's a structure, anxiety reduces. When anxiety reduces, so do reactive complaints.
Name the elephant in the room.
Many families carry guilt, grief, or a sense of failure about their loved one being in care. Acknowledge it. You don't need to fix it — just recognise it. Something as simple as "We know this decision wasn't easy, and we respect the love behind it" can shift an entire relationship.
Listen before you solve.
When a family raises a concern, resist the urge to immediately defend or explain. Listen. Reflect back what you've heard. Ask, Have I understood that correctly?" People don't need you to have all the answers — they need to know you've heard the question.
Be proactive, not reactive.
Don't wait for families to chase you. Regular, meaningful updates — even when there's nothing dramatic to report — build confidence. A quick call to say "Your mum had a lovely day today, she enjoyed the garden" takes two minutes and prevents a week's worth of worry.
Share the care plan as a living document.
Invite families into care planning — genuinely, not tokenistically. Their knowledge of their loved one is irreplaceable. They know the life story behind the care needs. They are experts by experience, and when we treat them as such, they become our greatest allies.
Have honest conversations early.
If something isn't working, address it early and openly. Families respect honesty far more than avoidance. And when things go wrong — because they will — own it, explain what happened, and tell them what you're doing about it. Transparency builds trust. Silence breeds suspicion.
Train your team in relational communication.
This isn't just a management responsibility. Every member of staff who interacts with families needs the skills and confidence to communicate with warmth, clarity, and professionalism. Invest in this. It pays dividends.
A Culture Shift, Not a Quick Fix
This isn't about adding another policy to the folder. It's about a fundamental shift in how we see the people connected to those in our care. Families are not visitors to be managed — they are partners to be valued.
When a family feels heard, respected, and involved, they don't become "problems." They become your strongest advocates. They become the people who tell others about the quality of your care. They become the ones who bring in the biscuits on a Friday afternoon because they trust you with the person they love most in the world.
Good care is good care. And good care always starts with good relationships.
Arlene Bunton, Director — Mac Research and Consultancy Limited
Specialist Social Care Consultancy
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